Dreams Beds TVC - Dreams

AGENCY: Drummond Central

DIRECTOR: Sye Allen

EXEC PRODUCER: Dave Robinson, Phil Greenwood

PRODUCER: Alex Wrightson

1ST ASSISTANT DIRECTOR: Dan Precious

VP PRODUCER: Chris Chaundler

VP SUPERVISOR: Russ Shaw

VP ENVIRONMENTS: Andrei Zamfir, Dan Walker

VP STAGES: Twickenham Stage 2 & 3

DIRECTOR OF PHOTOGRAPHY: Miguel Cármenes

ART DIRECTOR: Chloë Brady

H&MU: Michelle Baylis

GAFFER: Vini Curtis

MUSIC PRODUCTION: Gary Hilton, Greg Owens, Aaron Bentley and Meg Dawes

POST PRODUCTION: Michael Coates & Richard Coulson

CG: Rachel White, Jordan Armitage, Dan Castrogiovanni

We designed and built a dreams store completely in unreal for the recent Dreams Beds TVC.

I worked on generating and adjusting the exterior plate for this scene, as well as operated the scene on set and adjusted lighting and textures live while working with the director and DP to achieve their creative vision.

Once we had gotten the greenlight from client and agency on the build of the scene, I used Unreal Engines cine camera pipeline to create a accurate pre-vis of the entire storyboard, allowing the director to see exactly what it would look like on set, as well as aiding the art department to decide how many practical props they need and where they will need to go.

I was also involved with creating some short rendered components for post production and future short TVC ads.,